Monday, September 7, 2015

Sony Brief History & Mission Statement





Brief History : Sony got its start in May 7, 1946, just after World War II , when Masaru Ibuka founded an electronics store in a bombed-out department store in Tokyo. Among other achievements, they were responsible for building Japan's very first tape recorder.Back then, the company was known as "Tokyo Tsushin Kogyo"; they changed their name to Sony in 1958 after expanding. The name Sony comes from the mixture of the Latin word "Sonus" (meaning sonic or sound) and the American term "Sonny" (colloquialism) for a young boy).


Mission Statement :At Sony, the mission is to be a company that inspires and fulfills your curiosity.Our unlimited passion for technology, content and services, and relentless pursuit of innovation, drives us to deliver ground-breaking new excitement and entertainment in ways that only Sony can.Creating unique new cultures and experiences.Everything they do, is to move their cilents emotionally.


 

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